BSB40820 CERTIFICATE IV IN MARKETING & COMMUNICATION (SOCIAL MEDIA MARKETING)
CRICOS CODE: 114478C
DURATION : 52 WEEKS
BSB50620 DIPLOMA OF MARKETING AND COMMUNICATION
CRICOS CODE: 114479B
DURATION : 52 WEEKS
BSB60520 ADVANCED DIPLOMA OF MARKETING AND COMMUNICATION
CRICOS CODE : 114480J
DURATION : 78 WEEKS
The structure of the courses in Marketing and Communication is designed to give students knowledge right from the foundation to advanced ideas and techniques of marketing communication in a professional setting.
The program covers a broad range of topics pertinent to the marketing and communications industry, giving students expertise and understanding in the following areas:
- Knowing the customer and creating audience profiles for target markets.
- Organising and carrying out digital media campaigns.
- Making use of different software programmes for digital media.
- Creating messages that are both persuasive and efficient.
- Producing and distributing marketing materials and presentations.
- Making videos and putting website marketing strategies into practice.
Students will receive instruction from industry experts and gain practical experience with cutting-edge software and platforms.
The knowledge and abilities gained from this certificate programme can be applied to business ventures or used in the communications, marketing, and advertising sectors.
Graduates of this programme can enhance existing businesses, pursue roles in government or non-government, or pursue further education such as the Diploma in Marketing and Communication for a deeper understanding and application. They will also have a comprehensive understanding of the marketing and communications landscape.
